Seth’s Candy Diet

The bestselling novel of 1961 was Allen Drury’s Advise and Consent. Millions of people read this 690-page political novel. In 2016, the big sellers were coloring books.

Fifteen years ago, cable channels like TLC (the “L” stood for Learning), Bravo and the History Channel (the “History” stood for History) promised to add texture and information to the blighted TV landscape. Now these networks run shows about marrying people based on how well they kiss.

And of course, newspapers won Pulitzer prizes for telling us things we didn’t want to hear. We’ve responded by not buying newspapers any more.

The decline of thoughtful media has been discussed for a century. This is not new. What is new: A fundamental shift not just in the profit-seeking gatekeepers, but in the culture as a whole.

Seth Godin,
The Candy Diet

This crushes me with sadness. Where will it lead? Where does it end?

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