Shawn pointed me to a stunning ZDNet article. Edgar Bronfman, the boss at Warner Music, said:
We used to think our content was perfect just exactly as it was. We expected our business would remain blissfully unaffected even as the world of interactivity, constant connection and file sharing was exploding. And of course we were wrong. How were we wrong? By standing still or moving at a glacial pace, we inadvertently went to war with consumers by denying them what they wanted and could otherwise find and as a result of course, consumers won.
This is something I never expected to hear from anyone in the music industry. The admission is a step in the right direction, but a step isn’t enough. We will see if anything really changes.
Leave a Reply